Grow With Steve #1 – What’s the one thing on your website?
Welcome to the first official Grow With Steve weekly newsletter. The idea of this newsletter is simple – to get you thinking about a different aspect of your marketing every week, and to share a nugget of advice that will help you grow your business. In this first edition I wanted to ask you a simple question… […]
7 + 1 ideas to improve your landing page conversion rates
Want more sales or enquiries from your website? ????♂️ Do these SEVEN things to your product or service pages and you will 100% see improvements in leads (How many are you doing right now on your pages?) 1. Strong headline Have a headline that is a unique value proposition, not a simple “Welcome to…” – […]
Facebook lead generation forms best practices
It takes a little more effort to get the hang of Facebook Lead Gen Forms, but it’s worth the extra time and effort to dial it in. In this article, we’ll help you develop your own Facebook lead ads best practices and understand: • A brief history of Facebook Lead Gen Forms • How to […]
Ten effective ways to handle negative customer online reviews
In business, negative online reviews can become a valuable tool for receiving feedback and engaging with customers. Rather than take the negative reviews personally, you can use these moments to show your true colours as a business that cares about customer satisfaction. It’s easy to be kind and helpful when things are going well, but […]
What is image SEO and why does it matter?
Do you want to give your SEO a real boost? Start optimizing images with alt tags and making sure you have content filled with responsive images. Google image search is a powerful tool that you can use to your advantage with just a few easy optimizations geared towards image SEO. Over 20% of all search […]
How to create mobile-friendly content for your website
We’re all reading, working, buying, and learning more and more on our mobile devices as we run around with our busy lives. Rarely are we on our desktop computers anymore. This is why it’s important that content on your website is mobile-optimised to reach the growing number of mobile users in your local area. As […]
Google’s vicinity update and what it means for your business
If you’re a local business owner that has SEO as part of your marketing strategy, you may have noticed some recent fluctuations in your business’s rankings on Google. At the end of 2021, Google confirmed that it rolled out a major update to their algorithm known as the ‘Vicinity’ update. The last Google update that […]
Why your business should utilise call tracking
Using call tracking to see how many customers are calling your business phone number may seem like an obvious, if not mundane, task. But there are specific purposes for which this data might prove very valuable. For example, when it comes to making marketing decisions that could affect the budget for your business in the […]
How and why you should add Google reviews to your website
If you’re a small business owner, you’re aware that Google reviews are an important part of your online presence. Google reviews help you increase your business’s visibility and credibility, and they can also help you get more leads and customers. If you have a great reputation online with positive Google reviews from happy customers, you […]
Google Business Profile: the New Google My Business
Google My Business is now Google Business Profile. Matt Madrigal, VP/GM Merchant Shopping at Google, says, “Moving forward, we recommend small businesses manage their profiles directly on Search or Maps…and in 2022, we’ll retire the Google My Business app so more merchants can take advantage of the upgraded experience on Search and Maps.” What does […]
