Google Ads for Tradespeople: The Ultimate UK Guide (2026)
TL;DR: Google Ads can generate consistent, high-intent leads for UK tradespeople — but only if set up and managed correctly. The average cost per click for plumbing keywords is £5–£14, and a well-optimised campaign typically delivers leads at £25–£60 each. This guide covers everything: budgets, keywords, Local Services Ads, and the mistakes that silently drain […]
