For recurring-service trades
CoverPlan
Sell and manage monthly service plans with less admin, turning one-off jobs into predictable recurring revenue.
Learn moreSoftware · Marketing · Media · AI
The intelligent growth partner for construction and trades.
We win you more of the right work, cut the admin, and put AI to work across your business, so you grow and scale instead of living inside it.
The shift
More tools has not meant more growth.
Most trades and construction firms are stretched thin. The founder is in the weeds, the team is still doing everything by hand, and the leads that do come in leak out through slow follow-up and admin. Bolting on another app rarely fixes it. What changes things is one connected system.
The usual picture
Busy, but not scaling
Marketing that runs separately from the sales pipeline. Admin that eats the week. Founders who cannot step back because nothing runs without them.
What we build instead
A business that runs on systems
Demand, operations and intelligence joined up, so more of the right work comes in, less time is lost, and the business grows without depending on you for every job.
What we do
One growth system. Three layers.
Everything we offer sits in one of three layers, with AI running through all of them. Not a menu of tactics. A single system that gets you more work, runs it without the chaos, and compounds as it goes.
01Demand
Win more of the right work
Get seen, get known, get chosen.
- Brand and positioning
- Website design and build
- SEO and AI search
- Paid advertising
- Video and media
- Lead Engine (in-market opportunities)
02Operations
Run it without the chaos
Turn interest into booked, paid work.
- CRM built on HighLevel
- CoverPlan (recurring service plans)
- Monday.com connected
- Automated follow-up and admin
- Pipeline and reporting
- Fewer wasted hours
03Intelligence
Multiply it with AI
The layer that makes both faster.
- AI training for your team
- Custom tool development
- One intelligence layer over your tools
- Automation across the business
- Faster decisions, less guesswork
- Ahead of the sector
AI runs through every layer: demand, operations and intelligence, working as one.
Who it's for
Built for your side of the industry.
Two sectors, two proven programmes. Everything above is shaped around how your business actually wins and delivers work.
ATrades
Local trades & contractors
Predictable leads, a standout local brand, and systems that keep the diary full, so growth does not ride on one busy season.
Includes Booked Solid System · CoverPlan
See how it works
BConstruction & civils
Contractors & civil engineering
Win bigger contracts and become the name main contractors call first, with demand generation and an operating system built for the pipeline.
Includes Preferred Contractor Programme · Lead Engine
See how it worksOur products
We build the software, not just the campaigns.
Two apps we have built for this industry, running inside the system we set up for clients.
For construction & civils
Lead Engine
Surface in-market opportunities before your competitors do, so business development starts with the right conversations.
Learn moreHow we work
From first call to live, in four steps.
No jargon, no long tie-ins before you see value. A clear path from conversation to execution.
Book a call
A conversation about where you are and where you want to grow, with an expert.
Discovery & audit
We evaluate your current situation across marketing, systems and operations.
The plan
An intelligent, costed proposal built around your goals and the investment involved.
Implementation
We get started and execute the strategy, then keep building as you grow.
Why We Are SMC
An intelligent partner, not a small-time agency.
Sector-only
We work with construction and trades exclusively. We know your customers and your numbers.
In-house
Strategy, media and build delivered by expert marketers, not outsourced and marked up.
AI-first
We put AI to work across your business while most of the sector is still talking about it.
Integrated
Built on the tools you own, HighLevel and Monday.com, so nothing runs in a silo.
Recommendations
Taken straight from LinkedIn.
Real recommendations from clients and the people we work with, quoted word for word and trimmed only for length.
“Steve's approach really helped us get more strategic with our marketing, and we're already starting to see early results, with our Google search rankings improving and bringing us qualified leads.”
“I couldn't recommend Steve and his AI training highly enough. He showed not only what the platform can do, but how to use it effectively and responsibly in the workplace.”
“What has consistently stood out is Steve's ability to simplify complex challenges. No jargon, no unnecessary complexity, just straightforward guidance that drives results.”
“Steve has helped transform our website into one that frequently generates inbound leads rather than a static brochure. Our SEO has improved dramatically, and this has helped increase the revenue for the business.”
“What really sets him apart is his instinct. He has an amazing ability to see direction, especially when it comes to marketing, growth and what a business needs next.”
Next step